Mr. Shi Zibin, Deputy General Manager of Xiamen Xindeco IoT Technology Co., Ltd., recently attended the Labelexpo Asia 2023 and delivered a keynote speech titled “Is Winter Here, or Is Spring Ahead? RFID Industry Ecosystem and Collaboration.” His presentation focused on the future development of the RFID industry, industry chain layout, and market positioning.
Mr. Shi began by analyzing the growth of RFID adoption in China across multiple sectors, including the market penetration rate in apparel and retail, growth drivers in logistics, opportunities in the pharmaceutical sector and enterprise management, and competitive pressures in the domestic market. He emphasized that a new “Age of Exploration” has arrived for Chinese enterprises, calling on them to seize overseas opportunities. At the same time, he pointed out that global expansion comes with new challenges, requiring careful preparation and strategic planning.
He went on to highlight the differences between RFID tags and traditional labels, noting that with technological advancement, offline operations will gradually be replaced by online processes, and the value of data collection and management will become increasingly prominent. Traditional label enterprises, therefore, stand at a critical crossroads. FID technology, as an efficient tool for data collection, can enable more refined management and meet the demand for higher-quality services. Although this transformation is challenging, the industry consensus is that traditional printing enterprises must move toward RFID-enabled data collection to remain competitive.
On market positioning, Mr. Shi underscored the importance of cooperation between traditional label enterprises and RFID companies. Traditional label providers already maintain strong partnerships with brand owners and deliver quality services. Meanwhile, Xindeco IoT, specializing in the end-to-end production of RFID tags, is committed to sharing its expertise with traditional label enterprises that have yet to build RFID capabilities. By empowering these enterprises in their transition, Xindeco IoT seeks to drive new growth across the entire RFID industry.
As a global leader in RFID solutions, Xindeco IoT remains guided by its core values of leadership, responsibility, dedication, and shared growth. Through this keynote, the company aims to help traditional label printing enterprises better understand RFID industry trends and find their place on the path of digital and intelligent transformation, while calling on the entire industry to work together toward a healthy and prosperous RFID market.
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